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Research tells us that businesses spend six times more on advertising than on keeping existing customers. Ironically, customer loyalty is worth ten times the price of one purchase. The typical business hears from only 4% of its dissatisfied customers. The other 96% will go away, unrecognized by the business and tell eight to ten people about their dissatisfaction (one in five will tell twenty!). In addition, when customers get pushed too far, they just take their business to the places where the customers are respected and appreciated. This program is designed for the organization that wants its customers to return. Whether your employees have to deal with the public face to face or on the phone, this training can increase sales and keep customers coming back. Depending on group needs and functions, this program varies in length from two to five days. |
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